A series of videos about internet content moderators: the extraordinarily significant, yet elusive, individuals who determine how much breast is too much breast for Instagram, or are tasked with scrubbing photos of Osama bin Laden from search engines.
Janet Vertesi, assistant professor of sociology at Princeton University, had an idea: would it be possible to hide her pregnancy from big data? Thinking about technology—the way we use it and the way it uses us—is her professional life’s work. Pregnant women, she knew, are a marketing gold mine; a pregnant woman’s marketing data is worth 15 times as much as the average person’s. Could Vertesi, a self-declared “conscientious objector” of Google ever since 2012, when they announced to users that they’d be able to read every email and chat, navigate all the human and consumer interactions having a baby would require and keep big data from ever finding out?
Big surprise: it’s extremely hard. Furthermore, that sort of behaviour gets you flagged as someone behaving really, really suspiciously. Less like someone privacy-counscious, more like a terrorist. (more)
In the words of Eric Schmidt, executive chairman at Google (paraphrased, I can’t find the original quote):
“Identity will change from something that originates in the physical world and is being projected into the virtual world, to Identity that is created in the virtual and experienced in the physical world.”
Coincidentally, there is this news story about how US officials set up tents in hotel rooms where they fear surveillance. Shielding from video cameras, defeating audio bugs with a white noise generator, and even protecting against electromagnetic snooping. It took some work to find out what they look like from the outside. They appear very physical indeed. A psychoanalytic’s dream.
Sascha Lobo talking about how politics, the media and the economy used to be ‘black boxes’, simply because of the high costs of communicating details about their inner workings. Now with the Internet and cheap communication, the trade secret becomes the exception, rather than the rule. People want to know why and how things get decided.
I feel that trend, too. Funny how hard it is to resist the urge to disclose the references and sources of your art works. Now with art I’d argue that often it’s better to hide the strings of your puppets. Or what do you think?